full transcript
From the Ted Talk by John Maeda: Designing for simplicity
Unscramble the Blue Letters
On simplicity. What a geart way to start. First of all, I've been watching this trend where we have these books like such and such "For Dummies." Do you know these books, these such and such "For Dummies?" My daughters pointed out that I'm very similar looking, so this is a bit of a problem. (Laughter) But I was looking online at Amazon.com for other books like this. You know, there's also something celald the "Complete Idiot's Guide?" There's a sort of bieunsss model around being stupid in some sense. We like to have technology make us feel bad, for some sagnrte reoasn.
Open Cloze
On simplicity. What a _____ way to start. First of all, I've been watching this trend where we have these books like such and such "For Dummies." Do you know these books, these such and such "For Dummies?" My daughters pointed out that I'm very similar looking, so this is a bit of a problem. (Laughter) But I was looking online at Amazon.com for other books like this. You know, there's also something ______ the "Complete Idiot's Guide?" There's a sort of ________ model around being stupid in some sense. We like to have technology make us feel bad, for some _______ ______.
Solution
- business
- strange
- great
- called
- reason
Original Text
On simplicity. What a great way to start. First of all, I've been watching this trend where we have these books like such and such "For Dummies." Do you know these books, these such and such "For Dummies?" My daughters pointed out that I'm very similar looking, so this is a bit of a problem. (Laughter) But I was looking online at Amazon.com for other books like this. You know, there's also something called the "Complete Idiot's Guide?" There's a sort of business model around being stupid in some sense. We like to have technology make us feel bad, for some strange reason.
Frequently Occurring Word Combinations
ngrams of length 2
| collocation |
frequency |
| media lab |
3 |
| muriel cooper |
3 |
| paul rand |
3 |
| complex stuff |
3 |
| computer programs |
3 |
| big cookie |
3 |
| business model |
2 |
| art school |
2 |
| graphic designer |
2 |
| feel kind |
2 |
| clementine peel |
2 |
| amber waves |
2 |
| cheeto paint |
2 |
| ten laws |
2 |
| number ten |
2 |
Important Words
- amazon
- bad
- bit
- books
- business
- called
- daughters
- dummies
- feel
- great
- guide
- laughter
- model
- online
- pointed
- problem
- reason
- sense
- similar
- simplicity
- sort
- start
- strange
- stupid
- technology
- trend
- watching